Proposals to redevelop a major seafront hotel are set to be approved – despite a severe lack of off-street parking.

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Owner of the Marlborough Hotel at Felixstowe, Sudeep Singh is asking Suffolk Coastal council for consent to turn the 49-bedroom hotel into a 14-bed boutique hotel with a restaurant and shop on the ground floor, with the frontage restored to its former glory.

The rest of the building – along with a new three-storey modern extension to the rear – would be used to create 26 one, two and three-bedroom apartments.

Suffolk County Council has objected because of inadequate off-street car parking – saying there should be 86 spaces while the development would have only 12.

Despite this, case officer Phil Perkin is recommending Suffolk Coastal councillors approve the project for the property in Sea Road.

He said: “The proposal retains a hotel on the site which will continue to contribute towards the tourism economy of the town as will the proposed restaurant and retail use and the sustainable location of the site and existing car parks in the area mitigate against the acknowledged lack of parking.

“The creation of a restaurant and retail unit on the ground floor are the type of tourist-related uses that are to be welcomed in the town.

“Indeed it is anticipated that the retail unit will be let to a shop 
catering to the leisure industry, including tourists and occasional visitors along with local residents with a range of, during the holiday season, beach toys, equipment and games would provide the primary income.

“The Marlborough Hotel is a substantial building and people’s aspirations and expectations have changed with regard to hotel accommodation.

“While the reduction in the number of bedrooms and the creation of residential apartments could be considered contrary to policy the proposal does nevertheless retain a hotel, albeit a smaller one, on the site.

“Furthermore, given the economic circumstances and difficulties surrounding the operation of the existing hotel it is considered that on balance the current proposal represents the most favourable solution to securing a viable hotel use on the site.

“As such it is considered that a refusal of planning permission based on the loss of part of the hotel would be difficult to successfully defend.”

The south area development management sub committee, which meets to decide the application on June 26, will also receive a confidential report on the viability of the current Marlborough Hotel.

Felixstowe Town Council also objected, concerned about the proposed extension, describing it as an “unacceptable overdevelopment”.

6 comments

  • If a hotel cuts the number of rooms and gas to diversify to make money, what does this say about SCDC and Felixstowe Town Council's efforts to promote the town as a tourist and leisure destination?

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    Grumpy Git

    Friday, June 20, 2014

  • Finally, somebody is making an effort to revitalise and regenerate the south sea front, which has had no investment and been neglected for the past 15 years! We have plenty of hotels in Felixstowe but no tourists!! The council needs to stop living in the past and realise what we really need in Felixstowe is housing! especially rental accommodation. As for the parking has everyone forgotten the fact that there are 3 big public car parks on the sea road which are usually empty?! P.S isn't there going to be a 60 bedroom Premier Inn being built where the Ordnance is?

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    AndyQ

    Thursday, June 19, 2014

  • If a hotel is so unprofitable that it wants to substantially reduce its bedrooms and diversify elsewhere this is surely final proof that Felixstowe Town Council and Suffolk Coastal District Council have been grossly incompetent in promoting Felixstowe as a tourist resort and leisure destination.

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    Grumpy Git

    Thursday, June 19, 2014

  • There are several issues here really. The most important one to residents close to this proposed development is the one of parking & privacy. This development if allowed would cause an already congested parking area into a nightmare.12 planned spaces when 86 would be needed to deal with the extra residents cars. The parking issue has already been clearly & correctly identified by Suffolk County Council which is why they have objected to the development in it's current form. Additionally the proposed new extention building will tower above neighbouring properties taking away both privacy & light in an area within the Felixstowe South Felixstowe Conservation Area. If this development is allowed it would make a mockery of the set up of this conservation area & will allow future developers & the planning department to ignore the guidelines set up to protect the Heritage of our town.

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    Tim

    Thursday, June 19, 2014

  • "Felixstowe: Marlborough Hotel set to be converted into mixed-use development comprising boutique hotel, flats, restuarant and shops" .... Ever use a spell checker?

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    Johnthebap

    Wednesday, June 18, 2014

  • As usual, felixstowe town council have their heads deep in the sand and show their usual complete lack of commercial understanding. They should be jumping for joy that investment is coming into the town instead of trying to force an unviable business to continue into inevitable closure. They would have better off trying to work out a solution to the car parking issue with the developer, which dies look like a significant flaw in the plans.

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    paul

    Wednesday, June 18, 2014

The views expressed in the above comments do not necessarily reflect the views of this site

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