Partly Cloudy

Partly Cloudy

max temp: 4°C

min temp: -2°C

Search

Nissan has ball getting safety message over

15:20 29 October 2014

Nissan put a Note into a CarZorb to promote its Safety Shield technology.

Nissan put a Note into a CarZorb to promote its Safety Shield technology.

Nissan

Nissan has has taken extreme sports to a new level by putting a Note mini-multi-purpose vehicle into a custom-made Zorb ball – and then pushing it down a hill.

Normally, willing thrill-seekers are strapped – sometimes not – into a huge plastic ball to be rolled down hills for fun, but Nissan has taken the idea and gone large.

The company constructed a special six-metre inflatable ‘CarZorb’, stuffed a Note inside it and borrowed some military training land to try out its new ‘sport’.

The CarZorb took more than two months to build, and weighs more than a tonne on its own.

Nissan’s inspiration for the stunt is a joint celebration of the latest Note’s first birthday and its Safety Shield technology suite – bringing premium-class safety features down to a supermini-size car.

Bastien Schupp, Nissan’s vice president of strategy and marketing, said: “The Note has been carefully engineered to provide motorists with a whole range of technology that creates a protective bubble around you and your car. Our Safety Shield technology in particular is unrivalled among other small family cars.

“Creating a life-size CarZorb to highlight the technology is an exciting and memorable way of reminding people about the benefits of Nissan’s Safety Shield.”

That’s PR language for ‘we thought it would be a laugh’. No doubt, Nissan’s director of excitement, Usain Bolt, would approve.

0 comments

Welcome , please leave your message below.

Optional - JPG files only
Optional - MP3 files only
Optional - 3GP, AVI, MOV, MPG or WMV files
Comments

Please log in to leave a comment and share your views with other Ipswich Star visitors.

We enable people to post comments with the aim of encouraging open debate.

Only people who register and sign up to our terms and conditions can post comments. These terms and conditions explain our house rules and legal guidelines.

Comments are not edited by Ipswich Star staff prior to publication but may be automatically filtered.

If you have a complaint about a comment please contact us by clicking on the Report This Comment button next to the comment.

Not a member yet?

Register to create your own unique Ipswich Star account for free.

Signing up is free, quick and easy and offers you the chance to add comments, personalise the site with local information picked just for you, and more.

Sign up now

Police have been involved in an overnight stand-off in Crowfield in Suffolk where a man is believed to be armed with a weapon.

Rush hour traffic heading along Norwich Road came to a standstill on Tuesday after temporary traffic lights stopped working.

A man who smashed up an Ipswich nightspot causing damage valued at £9,000 has been sent to crown court for sentencing.

A senior Suffolk clergyman has denied filming men in public toilets for his own sexual gratification.

A raft of exotic animals have made a home at Jimmy’s Farm since it was awarded a zoo licence last year – and the venue plans to home even more in the future.

Abellio has agreed to sell 40% of the Greater Anglia rail franchise to Japanese company Mitsui – the first time a company from that country has taken a bid in a UK rail operator.

A teenager has admitted a money laundering charge after £1,600 of someone else’s money was put into her bank account.

Workers at a Suffolk storage company got a huge shock when a giant Huntsman spider scuttled out of one of their shipping containers.

Campaigners for the welfare of horses in Paper Mill Lane in Bramford have launched an online fundraising page to help with the rehabilitation and re-homing of horses seized last week.

Motorists could be set for delays on the A14 this morning after a heavy goods vehicle broke down blocking one of the lanes near Seven Hills.

Most read

Most commented

HOT JOBS

Show Job Lists

Topic pages

Streetlife

Newsletter Sign Up

MyDate24 MyPhotos24