Partly Cloudy

Partly Cloudy

max temp: 18°C

min temp: 16°C

Search

Southwold/Walberswick: Families holidaying in Suffolk so they can visit landmarks featured on TV shows Grandpa in my Pocket, Spring Watch and Coast

PUBLISHED: 17:11 25 April 2014 | UPDATED: 17:11 25 April 2014

A recent episode of Countryfile was filmed in Suffolk

A recent episode of Countryfile was filmed in Suffolk

The rise of ‘toddler tourism’ is helping to drive a growth in short breaks and getaways to Suffolk.

Southwold lighthouse - featured on CBeebies show Grandpa in my Pocket Southwold lighthouse - featured on CBeebies show Grandpa in my Pocket

Industry heads have said exposure the region has enjoyed on television shows – including on Countryfile, property shows and particularly the CBeebies pre-school channel – has served to boost the county’s tourism profile.

Businesses based in Southwold, whose landmarks are key features in Sunnysands the location of hit children’s show Grandpa in My Pocket, has said the daily exposure has brought the region’s attractions to a larger audience.

Alex Paul director of sales and marketing at Gough Hotels, which owns Southwold Pier – the home of Miss Smiley’s Café in the CBeebies show – said: “We can’t monitor direct traffic from Grandpa in My Pocket, but it certainly is an excellent profile for a great iconic attraction.”

Much of the outside footage is shot around Southwold and Walberswick and regularly includes footage of the lighthouse and pier. The “home” of the shrinking Grandpa, played by James Bolam, is Seahorse Cottage on Aldeburgh’s seafront.

Chemistry Technician Rochelle Grimmer being interviewed about her role at Sizewell by Countryfile presenter Julia Bradbury. Chemistry Technician Rochelle Grimmer being interviewed about her role at Sizewell by Countryfile presenter Julia Bradbury.

Speaking after an Easter holiday that saw thousands enjoy the sunshine at the region’s resorts, Mr Paul said the exposure was great news for the rest of the county, with visitors likely to disperse around the region while strengthening Suffolk’s reputation as a family destination.

He added: “I think inter-generational tourism has now been established and recognised as a trend – families going on an all encompassing break with grandparents and grandkids.

“That’s a growing in domestic tourism. The family goes together; the grandparents can take the kids so the parents get a bit of time out. Predominantly for domestic tourism that’s what we’re seeing. It’s also driving a lot of the business towards short breaks where families are getting together for a long weekend. It’s really growing.”

Keith Brown, chief executive officer at Visit East Anglia, said pester power created by shows such as Grandpa in My Pocket, could be another feather in Suffolk’s cap.

Countryfile Matt Baker and Dave Piper at Flatford Countryfile Matt Baker and Dave Piper at Flatford

He added: “Certainly the power of the television and things like Spring Watch, Countryfile, Coast and all of those things that have featured Suffolk positively, has given Suffolk a tremendous boost for people thinking ‘I would like to go there’.

“We come across very well on television, which is great.”

A prestigious explorer ship which has travelled to some of the world’s most remote locations will be Ipswich on Tuesday stopping off on its way to Norway.

The family of a baby girl who died just four months after she was born are getting ready to run the Ipswich Colour Dash in her memory.

Armed police have been patrolling Felixstowe Promenade as part of stepped up policing following the terrorist attack on Monday last week.

A keeper killed by a tiger at a zoo in East Anglia has been described as a “lovely lady” who was “absolutely passionate” about the animals in her care.

The Ipswich Star today relaunches a campaign urging every primary school in the area to join the pioneering Daily Mile scheme to help improve fitness and attainment levels among children.

Ipswich football legend Terry Butcher was one of the many crowd-pleasers at a Suffolk fete yesterday.

Conservative Party leader Theresa May was on Channel 4 and Sky News along with Labour leader Jeremy Corbyn.

Suffolk superstar Ed Sheeran is backing the We Love Manchester campaign to support victims of the May 22 terorist bombing.

Patients are set to benefit from a £1.5million project to bring new cardiac services to West Suffolk Hospital.

Greshams in Ipswich has been a hive of activity this Bank Holiday as the venue hosted its Family Fun Day.

Most read

Most commented

Show Job Lists

Topic pages

Newsletter Sign Up

Sign up to receive our regular email newsletter
MyDate24 MyPhotos24