BUS journeys around Ipswich are to have their cost cut with a new �5 Day Rover ticket introduced by the town's bus company.

BUS journeys around Ipswich are to have their cost cut with a new �5 Day Rover ticket introduced by the town's bus company.

Ipswich Buses is also reducing the costs of its maximum fare on its town services on Sundays between now and the end of March to just �1.

The Day Rover ticket priced at �5 is available from the bus driver and gives any passenger unlimited travel on the day of purchase on any service in the Ipswich Town network.

The new maximum adult fare of �1.00 on Ipswich Town services on Sundays is introduced as the company strives to increase the number of passengers using buses in Ipswich at a time when the costs of car parking in the town have also been significantly reduced.

Managing Director Malcolm Robson said: “These two fares offers are aimed at promoting sustainable travel on all our services in Ipswich. At a time of economic recession it is important that we offer a sustainable travel mode, which is seen as good value for money by all passengers.”

He said the last time bus fares increased in the town was October 2007 and the company was trying to keep the cost of personal travel down.