Suffolk: Aspall Cider out to India

Aspall is launching its cyder into India, a cool 110 years since it was last available there. Aspall’s Premier Cru, Perronelle’s Blush and Imperial (right) are rolling out into 11 stores in Mumbai, with the possibility of extending the supply to shops in Maharashtra and Bangalore.

Aspall’s Cyder was previously distributed in India in 1902 when Lord Kitchener of Khartoum – also Baron of Aspall – had the cyder sent over by his cousin, JB Chevalier, great grandfather of the Aspall owners of today, Barry and Henry Chevalier Guild. It was consumed in officers’ messes across India, it is said. The company already supplies other emerging markets including Russia, Japan, Brazil and China.

Aspall was founded in 1728 by Clement Chevalier.