University students visit sports car factory
- Credit: Archant
MBA students visit the Norfolk home of sports car manufacturer Lotus
MBA students at University Campus Suffolk (UCS) have benefitted from a tour around Norfolk based Lotus, to find out abot the luxury car manufacturing business.
The home to Lotus Cars, Lotus Engineering, Lotus Racing and world class, high performing icons such as the Elise model provided the students the opportunity to observe the company’s approach to workplace design, process technologies, supply chain management, quality control and the way in which brand identity is cultivated amongst staff.
MBA Course Leader, Dr Tom Vine, said “As one of the students commented, the visit dovetailed perfectly with the Operations & Human Resource Management module. Our tour guide - Rob Borrett - was extremely knowledgeable and did an excellent job of catering for our particular academic interests and answering the many technical and operational questions our students put his way. The students thoroughly enjoyed the visit and I am extremely keen to incorporate this trip as a core part of the MBA programme from here on.”
Student Sandra Morrison said of the visit “It was great to see all the elements of our course being used in practice and what better setting than Lotus cars celebrating their 50th anniversary.”
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To find out more about the MBA programme at University Campus Suffolk visit www.ucs.ac.uk/mba
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