Children in Need boost

ASDA is teaming up with the Evening Star to raise money for this year's Children In Need appeal.Two pence from each Evening Star sold at the Asda store on Goddard Road, Ipswich, between November 11 to 15 will go to the popular charity.

ASDA is teaming up with the Evening Star to raise money for this year's Children In Need appeal.

Two pence from each Evening Star sold at the Asda store on Goddard Road, Ipswich, between November 11 to 15 will go to the popular charity.

Customers will also be able to buy an exclusive Asda Pudsey Bear pin badge for £1 and products from an exclusive clothing range produced especially for Children In Need.

Asda Event Co-ordinator Ruth Copeman hopes to match the £2,300 Asda raised for the recent Breast Cancer 'Tickled Pink' Campaign.


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She said: " We are really going to get behind this appeal and, with our customers' support and the hard work of my colleagues, we know that we will make this a huge success."

Pudsey Bear made a personal appearance to help promote the fact that customers will be able to buy a pizza meal deal on the night of the appeal, Friday 15, with all profits going directly to Children In Need.

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Miss Copeman herself will lie in a bath of custard to raise money on Sunday , while a volunteer from Wattisham Airfield will suffer the double agonies of rowing on his machine from 8am to 8pm and also having his chest and legs waxed on Saturday, November 16.

Another official Children In Need event in this area is a free concert by pop superstars S Club, along with their namesakes S Club Juniors, on November 15.

Since 1980, Children In Need has raised £300 million for disadvantaged children in the UK and hopes are high that this year's appeal will beat the record of £25 million set last year.

WEBLINK: www.bbc.co.uk/pudsey

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