Vicar lashes out at saucy ad

MOVE over Miss Whiplash because Miss Whipswich is coming to town!Ipswich is expecting an increase in road traffic accidents this week after Ann Summers' new advertising campaign set pulses racing.

MOVE over Miss Whiplash because Miss Whipswich is coming to town!

Ipswich is expecting an increase in road traffic accidents this week after Ann Summers' new advertising campaign set pulses racing.

But the billboard advertising push featuring a scantily clad woman holding a whip has infuriated an Ipswich churchman who called the racy ad "unnecessary".

To judge for yourself, your journey will need to take you past Grimwade Street or through Woolworth's carpark to see the underwear-clad beauty staring back at you – complete with a whip!


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Yet the move has angered Father Francis Leeder, priest at nearby St Pancras whose congregation could pass the billboards on their way to church.

He said he thought there was far too much sex in advertising these days and that the advert was unnecessary.

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He said: "This does not seem very healthy to me at all. I have not seen it yet myself but I am sure we would be better off without it.

"There is far too much sex in advertising today and I think it is sad that the youth have to have it pushed upon them and see it glamorised.

"Frankly I am not surprised that there are so many sexual crimes happening today if this is what we are faced with."

Ann Summers Spokesman Philip Toomey said the advertising campaign was very much tongue in cheek.

"This is a pilot scheme which we are trying out in three towns across the country. It is also being used in Hull and Lancashire.

"Whipswich is meant to be very tongue in cheek and we hope that people can see the humorous side.

"We have had no complaints yet and do not envisage any and we hope people will take it as a bit of fun and not be offended by it."

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