VIDEO Plans for a world record attempt in Ipswich are already underway after the idea was announced at the first annual IpswichCentral conference.

PLANS for a world record attempt in Ipswich are already underway after the idea was announced at the first annual IpswichCentral conference.

The conference celebrated Ipswich's first year as a Business Improvement District (BID) and was attended by more than 100 business owners based in the centre of town.

Paul Clement, executive director of IpswichCentral, led the conference.

He said: “There was a demand from the community over the last year to find a really inspirational and creative event that includes everybody. We want to put Ipswich on the map.

“We're planning on distributing 1000 yo-yos around Ipswich through major employers and retailers and with the help of the Evening Star.

We will also be running training sessions on how to yo-yo because it takes a bit of skill. The record books state that we must all be spinning for a minimum of two minutes and there will be a team of Guinness adjudicators there to make sure we get it right.”

IpswichCentral is a public-private partnership set up to develop the trading environment of the town centre. In exchange for improvements to the area, business owning stakeholders pay a small levy.

So far the company has helped reduce litter and improve the appearance of the town centre.

It is also responsible for the introduction of the red shirted Street Rangers seen on the streets of Ipswich and intended to increase security for shoppers and retailers.

Mr Clement said: “The conference was very well attended by people from businesses new and old. We wanted to take a very honest, warts-and-all approach to what we have done in the last year.

We are spending stock holders money so the least we could be honest.”

“The Rangers have probably been the biggest hit. Now we want to make them more active and visible. We also want to continue a free car parking service in town on the first Sunday of every month.”

There will be more details on how to get involved in the big yo-yo record attempt over the next few weeks.

For more information about IpswichCentral, go to ipswichcentral.com.