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Ipswich Town launch new away kit made with recycled plastic

PUBLISHED: 15:02 09 July 2020 | UPDATED: 15:46 09 July 2020

An artist's impression of Kayden Jackson, Tomas Holy, Luke Woolfenden and Kane Vincent-Young in Ipswich Town's new away kit for the 2020/21 season. Photo: ITFC

An artist's impression of Kayden Jackson, Tomas Holy, Luke Woolfenden and Kane Vincent-Young in Ipswich Town's new away kit for the 2020/21 season. Photo: ITFC

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Ipswich Town have today launched their new away kit for the 2020/21 season.

Ipswich Town away kit 2020/21 - the shirtIpswich Town away kit 2020/21 - the shirt

Primarily pale blue, with a white pattern on the body and ‘sharp blue’ detailing, the new kit is manufactured with adidas’ Primeblue technology ‘that features Parley Ocean plastic® made from recycled waste that’s intercepted from beaches and coastal communities before it reaches the oceans’.

Town’s director of retail, Lee Hyde, told the club website said: “With our fine county of Suffolk having such an expansive coastline, it’s key that we look to endorse and support the outstanding work which adidas and Parley For The Oceans are carrying out.

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“The global impact that this sustainable manufacturing process could have on the environment is monumental. Keeping our areas of outstanding beauty clean and waste-free is something we should all strive to achieve.

“Choosing a Primeblue playing kit which is made with Parley Ocean plastic® enables the club to play a very small part in assisting the efforts to clean up our oceans and promote a core focus on sustainability and recycling.”

As recently as September 2018, the Blues partnered with Grange Community Primary School to take part in a beach clean alongside Sky Ocean Rescue.

The kit is described as thus:

SHIRT

– A pale blue base colour, covering the shoulders, sleeves and deep ribbed v-neck and sleeve cuffs.

– An an all-over graphic, which started life as a hand-painted design, that ‘will catch the eye’.

– A sharp blue contrast adorning the adidas logo, adidas signature 3-stripe branding, Ipswich Town club crest and the new chest sponsor branding of Carers Trust.

Ipswich Town away kit 2020/21 - the keeper shirtIpswich Town away kit 2020/21 - the keeper shirt

SOCKS/SOCKS

– Both match the pale blue base colour of the shirt, with sharp blue adidas and club branding, and a white back of short sponsor logo of Town’s sponsor partner, Mortgagemove.co.uk.

NAME/NUMBERS

– Town have worked with the EFL’s partner to develop ‘a bespoke colour of player name and number licensed font’. This has been matched to the sharp blue colour of the contrast detailing, ensuring an as ‘aesthetically pleasing’ look as possible. Player worn shirts will also feature the ‘Thank You NHS’ back of shirt charity sponsor, again in sharp blue.

KEEPER

– An all black kit with sharp blue contrast detailing to the v-neck, side panels, adidas branding, club crest, sponsor logo and player name/numbers.

– The third goalkeeper kit option is an all coral coloured, with black branding as per the home goalkeeper kit. This option will be available to buy.


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