The boss of a paper bottle company revolutionising the world of packaging said he was "thrilled" after securing an own label wine deal with Aldi.
Ipswich-based Frugalpac is partnering with Aldi to launch the UK's first own-brand paper wine bottles.
The Cambalala South African Shiraz (£7.99, 75cl) and Cambalala South African Sauvignon Blanc (£7.99, 75cl) will be available to buy in lightweight paper bottles in the chain's stores from March 18 - which is Global Recycling Day.
Frugalpac chief executive Malcolm Waugh said launching in a major UK supermarket means more shoppers can now drink responsibly and sustainably.
“We’re thrilled to be partnering with Aldi on this landmark new line. Our ambition has always been to allow more people the opportunity to enjoy our paper Frugal Bottles, giving them greener choices," he said.
"We are so pleased to be part of that journey.”
The bottles are made from 94% recycled paperboard and lined with a food-grade pouch to contain the wine. They fully recyclable and five times lighter than a standard glass bottle.
Julie Ashfield, managing director of buying at Aldi UK said they were "proud" to become the first supermarket to launch an own-brand paper bottle, helping to drive sustainable change.
“Shoppers are striving to become more sustainable in their everyday lives, looking for small ways to make a big difference for our planet," she said.
"Our buying teams are continuously thinking of how we can evolve our ranges to offer greater value and greener choices.”
The Ipswich firm has been involved in the launch of 128 different wine, spirit and olive oil products with a lower carbon footprint.
Frugal Bottles are now available in 25 countries including Australia, Japan, North America, Canada, the UK, across Europe, Scandinavia, and South Africa.
The company aims to decarbonise the global drinks industry by selling its Frugal Bottle Assembly Machines (‘FBAM-1’) into local wine producing regions. Through local Frugal Bottle Production Hubs using locally-sourced materials it hopes to cut transport and carbon emissions even further.
KinsBrae Packaging in Canada bought the first machine to serve the Canadian and North American drinks markets and became operational in January 2024.
A second Frugal Bottle Assembly Machine will start producing paper bottles in California’s Monterey Wine Company in the second quarter of 2024 and Frugalpac has just received a letter of intent to sell a machine to Australia for Mother of Pearl Vodka.
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