Construction firm undergoes re-brand

IPSWICH: A construction firm with a turnover of around �1.2billion is undergoing a re-brand.

ISG, which has its headquarters in Ipswich, is phasing out its Jackson brand as part of a strategic review aimed at simplifying the company structure - but will keep the name of its head office.

The company, which also has offices in Tonbridge in Kent, has been operating as ISG Jackson since 2006. It employs 230 staff at its South East offices, will now become ISG’s South East region following the global rebranding.

ISG South East managing director Bernard Clarke said: “The decision to simply our brand was taken following extensive consultation with clients and staff and reflects our continuing influence on the growth of ISG’s global business. As a reflection of the regional importance and heritage of the Jackson name, our head office in Ipswich will continue to be named Jackson House, however the move towards a unified brand, vision and ethos is clearly the future for the business.

“We have worked extremely hard to reorganise and focus the business to the challenges of the prevailing economic conditions and this effort has paid dividends when reviewing the headline financial performance. A key element of our strategy has been the investment in our first regional office outside Ipswich, and our presence within Kent is making a major difference to the geographical scope of the business.”

The business delivers �150,000 worth of training a year, which equates to three and a half training days per staff member.

“It is a source of immense pride that throughout the challenges of the previous 12 months, we have continued to invest in our most important asset – our employees. Staff development and training is such a critical component of our success and enables the business to deliver the excellence demanded by our clients. This investment has resulted in our lowest ever reportable site accident rates, which far eclipse the industry standards, and maintenance of our impressive customer satisfaction scores,” said Mr Clarke.

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“Targeting sustained profitability for the year ahead will see ISG look towards further strengthening our relationships with key clients, securing consistent volumes of work through our expanding range of framework deals and working hard with our supply chain partners to develop innovative solutions that maximise efficiencies for our clients.”

The company has delivered a strong set of financial results in spite of the gloomy economic conditions, and secured orders worth �100million. The south east region is expecting further revenue growth this year as the company shifts from public to private sector work.

Key project highlights over the last financial year include the handover of the �65m Suffolk One education scheme in Ipswich on time and within budget.

The project continues to attract industry accolades, and most recently was named as the Best Education Building in the UK at the Local Authority Building Control (LABC) Building Excellence Awards.

ISG also successfully completed the iconic new �25m Marlowe Theatre art venue building in Canterbury.

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