Radio station all shook up...again

ANOTHER shake-up at SGR FM has seen two of its morning presenters leave - the third change to the programme this year.The station has seen consolidations, redundancies and job shifts throughout the year but these latest changes have been blamed on a need to freshen up the station.

By Victoria Knowles

ANOTHER shake-up at SGR FM has seen two of its morning presenters leave - the third change to the programme this year.

The station has seen consolidations, redundancies and job shifts throughout the year but these latest changes have been blamed on a need to freshen up the station.

Carl and Vicky, who hosted the morning slot on the Ipswich-based station have been replaced and programme controller, Steve Martin, said it is all part of a move to give the station a fresher sound.

Mr Martin said: "We decided that we had taken the programme as far as we could and it was a mutual and amicable decision.

"I think it was just the right time and the presenters themselves wanted to go on to other things.

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"Vicky is now in the running for some new shows we have planned and Carl is now going to be based at our Colchester studio."

The pair have been replaced by Nick Morrell who has been captaining the morning ship for around a month.

"We have ended up with a brand new line up throughout the day compared to the summer. We have a new presenter AJ because Craig Stevens went to channel five and Chris Skinner presents an afternoon drive programme.

"We want the schedule to be new, fresh and innovative, " he added.

This is another shake-up for the station which earlier in the year saw programme controller Mark Pryke leave because of company restructuring.

Mr Pryke was made redundant and he was asked to apply for other positions in the company.

In March Ipswich-based managing director Mike Stewart admitted there was a general group consolidation taking place but at the time a spokeswoman from London-based GWR refused to comment on whether this would mean job cuts.

This news came just weeks after early morning presenter Gareth Evans left to join a radio station in Bedford so that he and his wife could be nearer their families.

SGR is owned by GWR group plc and has a sister radio station, Broadland 102, in Norwich. The group has about 40 local stations and owns the national stations Classic FM Core and Planet Rock. It also has interests in stations in Australia, Bulgaria, Finland, Holland, Hungary and South Africa.

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