We are building up to one of the most romantinc times of the year - Christmas.

Ipswich Star: Loved up Jon and Diana Klein won our Valentine's competition back in February 1983Loved up Jon and Diana Klein won our Valentine's competition back in February 1983 (Image: Archant)

But today we are looking at the one day outshines even that, Valentine’s Day,

Ipswich Star: Happy couple Jon and Diana Klein celebrate winning our competitionHappy couple Jon and Diana Klein celebrate winning our competition (Image: Archant)

Contrary to popular belief, the day itself was not invented by card companies keen to make a profit from lovestruck young couples, but is actually an historic event that dates back thousands of years to 496 AD.

Ipswich Star: Valentine's cards are the most popular items bought in the run up to the big day. here a shopper browses the selection at an Ipswich store in 1974Valentine's cards are the most popular items bought in the run up to the big day. here a shopper browses the selection at an Ipswich store in 1974 (Image: Archant)

There might be a dozen gifts that are cliche to give on Valentine’s Day, but nothing more so than flowers. However, 73pc of people who buy flowers for Valentine’s Day are men, while only 27pc are women.

Ipswich Star: Valentines card delivery services ran around Ipswich in 1971Valentines card delivery services ran around Ipswich in 1971 (Image: Archant)

Here we can see our valentine competition winners Jon and Diaina Klien celebrating with champagne and chocolates.

Ipswich Star: Valentines card delivery services ran around Ipswich in 1971Valentines card delivery services ran around Ipswich in 1971 (Image: Archant)

Not everyone goes in for grand gestures, and in fact, cards are the most common item bought on Valentine’s Day.

Ipswich Star: Staff and helpers don fancy dress on Valentine's Day at The British Heart Foundation shop in Ipswich in 2004Staff and helpers don fancy dress on Valentine's Day at The British Heart Foundation shop in Ipswich in 2004

During the early 70s, private companies delivered cards to homes in Ipswich, alongside the Royal Mail.

Meanwhile, the British Heart Foundation ran the campaign ‘Give your heart to someone on Valentine’s Day’ promoting organ donation across the UK.