AN award-winning digital animator from Felixstowe is on the up.Alistair Gentry, of Undercliff Road West, has been given the chance to go to Japan to hob-nob with the industry's stars.

AN award-winning digital animator from Felixstowe is on the up.

Alistair Gentry, of Undercliff Road West, has been given the chance to go to Japan to hob-nob with the industry's stars.

The £1,820 award to attend the International Symposium of Electronic Art in Nagoya, Japan, next month was given to Mr Gentry for him to show his latest offering, 'Hypnomart'.

Commissions East, an organisation which promotes visual arts, and East England Arts, a government development agency, presented the money to Mr Gentry as part of the Awards for Artists scheme after seeing the film.

The short film, 'Hypnomart' was made by the Felixstowe writer and artist in collaboration with film-maker Joe Magee and according to Mr Gentry it has received an incredible response throughout the country.

The 29-year-old, who has lived in the seaside town since he was ten, described the digital animation, which has been broadcast on Channel 4 and screened at a number of festivals in the country, as experimental.

He said it was about watching people through security cameras which they shopped and observing how the shoppers seem to be in a trance or hypnotic state while they make their way around a shopping centre.

"It is experimental in that it is made. But it still has a story about a group of people going in to a shopping centre and being transformed by it and coming out again having not achieved too much."

Mr Gentry said he was looking forward to the event in Japan because all of the best examples of electronic art from all over the world would be on show there. He said it would also be a rare chance for people there to meet and talk about their work.

"I have always wanted to go to Japan. It is just an amazing place. It is just an amazing opportunity and an honour to be asked to go," he said.

'Hypnomart', which took around seven months to make, has been shown all over the country after it was commissioned by the Arts Council of England and Channel 4 television.

Another Suffolk award winner, Chloe Steele, was awarded £4,990 by the same scheme for her work with Cambridge-based Matt Rogalsky on the perfect/Imperfect exhibition which includes a projected video.

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