Sheffield United are reportedly keen to sign Bournemouth striker Kieffer Moore following his recent goalscoring form for Ipswich Town.

Town beat a host of Championship rivals to the expensive loan signing of Moore back on January transfer deadline day in an attempt to bolster their promotion push.

And the Welsh international, stepping in for the injured George Hirst, made his mark, scoring seven goals in 18 appearances to help the Blues clinch second spot.

Ipswich are unlikely to try and sign the 31-year-old target man permanently this summer given manager Kieran McKenna is focusing his recruitment around younger players he can develop.

Moore is now heading into the final year of his contract at the Vitality Stadium. Cherries boss Andoni Iraola has reiterated he is happy for the front man to stay and fight for his place, but he admits he would not stand in the way of an exit if that's what the player desires.

Yorkshire-based site Intelligent Sport is now reporting that Sheffield United, who were relegated from the Premier League last season, are keen on Moore. They recently saw Ben Brereton Diaz, a potential Ipswich target, go back to parent club Villarreal.

Cardiff City made no secret of their desire to bring Moore back to the Welsh capital in the last window and are said to retain an interest.

Ipswich's current striker options consist of Hirst, Ali Al-Hamadi and Freddie Ladapo. Al-Hamadi may well be sent out on loan, while Ladapo is expected to depart.