WITH the help of their own motivator and spurred on by negative media comments Ipswich Town hit the goal trail with a vengeance at the KC Stadium last night.

By Elvin King

WITH the help of their own motivator and spurred on by negative media comments Ipswich Town hit the goal trail with a vengeance at the KC Stadium last night.

After going seven away games without a goal they struck five beyond a hapless Hull City defence to move up to 14th place in the table with 45 points.

Just five days ago Town fans were biting their fingernails at the thought of relegation after a terrible February that saw no points and no goals.

The loan signing of 26-year-old England international Francis Jeffers has transformed the Portman Road scene, with the Blackburn player scoring the first goal and having a hand in the next two as Town ran riot on Humberside.

Any thoughts of relegation have been dispelled with wins over QPR at home and last night's demolition of the Tigers from Hull.

It was the highest away Town score since they scored six at Swindon under George Burley's management in the old First Division in the late nineties.

And current boss Jim Magilton's decision to play two up front paid off handsomely with other goals coming from Jaime Peters, Alan Lee, Jason De Vos and a beauty from Danny Haynes.

Watt Nicholl, a Scottish-based internationally renowned motivational speaker who has worked with the England football team, Fulham FC and golfer Tiger Woods, was with the Town party on an away trip for the first time.

He has worked for Ipswich on a part time basis for a while, and his job was helped by comments attributed to a journalist in a Hull newspaper.

"We read it in the hotel and were taken aback when it said that we would get beaten," said defender Alex Bruce.

"Along with other negative comments over the last few weeks this hurt, and it spurred us on to make the journalist eat his words.

"The manager mentioned it in his team talk and it helped our cause.

"We took our chances after creating more opportunities in some previous away games.